Recession Proof Businesses

I am honored to be listed on this page of top resources for info on Recession Proof Businesses. I am listed with some top talent. But, the truth of the matter is that:

I don't believe that any business is really recession proof.

The depth and severity of this economic downturn will test the mettle of all executives and all business owners. Sure there are some businesses that will naturally do better in the downturn...but, there are no sure things in this economic snowball.

The closest thing to a sure success, in business or at a personal level, will be those that skillfully embrace the recession. See my recent series of posts on Embracing the Recession to learn why "embracing" is so important.